Learn about our history!

OUR VISION

At AMBA Couture, we aim to change the way people think about fashion. Our mission is to inspire creativity and individuality, while also taking a stance against the fast fashion industry. We believe that fashion can be sustainable and beautiful, and we're working to make that a reality.

OUR MISSION

AMBA Couture has been pushing their way forward in the fashion industry since 2019 and we aren't stopping anytime soon. Handmade +made to order for you, AMBA has a vision that is fast paced, forward- thinking and fashion-centered at its core, and all of our products reflect these ideals. We invite you to browse through our site to find just what you have been looking for.

WHERE ARE WE BASED?

AMBA Couture was born in the vibrant city of Hull, UK, a place stuffed with both history and innovation. Nestled in the East Riding of Yorkshire, Hull's rich maritime heritage and huge artistic scene form the perfect backdrop for the inception of our fashion brand. Not only are we deeply inspired by the city, but we are also undeniably influenced by the colourful and captivating tapestry of our designers' Thai culture, which infuses our creations with a distinctive and exotic flair.

The AMBA Timeline

The Start Of Something New

AJ starts her fashion journey at Hull College Fashion Design at 16, where she immerses herself in various design techniques, explores into the history of fashion, paving the way for her future success in the dynamic world of couture.
So It Begins...

AMBA Couture arrives, starting a new era in fashion.
On September 16th, with dedication, AMBA Couture is born, We started with graphic t-shirts and crop tops, still available today!
We Closed Up!

The COVID pandemic hit and crushed a lot of small businesses including ours forcing us to shut. BUT this made us discover more about our brand strategy and to develop our skills.
What Now?

In today's time, we are a fully modified online store and now offer more customisable options as well as ready to wear items.
We are still growing and making power moves thanks to YOU!